Product - Lux Botanifique
Brief - Launch Unilever's new natural haircare range Lux Botanifique in Japan. Setting the story in an all natural world and still connecting to the magical world of the master brand of Lux. The visuals should also drive the benefit of Botanifique's unique floral fragrance.
Idea - Discover an extraordinary natural world of Botanifique.
Solution - Lux takes you to a larger than life natural world of beauty and wonder in the form of fragrant giant flowers.
Brief - Launch Unilever's new natural haircare range Lux Botanifique in Japan. Setting the story in an all natural world and still connecting to the magical world of the master brand of Lux. The visuals should also drive the benefit of Botanifique's unique floral fragrance.
Idea - Discover an extraordinary natural world of Botanifique.
Solution - Lux takes you to a larger than life natural world of beauty and wonder in the form of fragrant giant flowers.
