Product - Singapore Airlines Brand
Brief - Show how Singapore Airlines looks after you wherever go Travel.
Idea - Singapore Girl your a great way to fly in an ever changing world. 
Solution - By showing how no matter how fast the world changes Singapore Girl is always there to help. 
Product - Singapore Airlines Australia Flights
Brief - Create interest in flying to Australia by showing Australian wildlife in newspaper ads.
Idea - Australia is ready for you.
Solution - Australian Animals get themselves ready to receive guests.
Product - KrisWorld In-flight Entertainment System
Brief - Show the all different things you can do with the new control you have over the new In-flight entertainment system.
Idea - The Freedom to enjoy In-flight Entertainment the way you want to.
Solution - Mixing on-board actives with In-Flight Entertainment options with character from the entertainment.
Product - Hong Kong Flights
Brief - Create a Newspaper Ad to promote Shopping as an attraction in Hong Kong.
Idea - Hong Kong the Shopping City.
Solution - Show the Hong Kong Skyline made up of Shopping bags. 

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